Why target

Target beat analyst estimates on all fronts, with 4. A familiar combination of strategic initiatives helped drive the strong performance. Let's take a look below at three reasons why Target is one of the strongest retailers in the industry today. Over the past few years, Target has made significant investments in its omnichannel business, meaning the combination of its brick-and-mortar stores and its e-commerce storefront.

The company acquired Shipt, allowing it to provide same-day delivery in as little as one hour, and has rapidly expanded services like Drive Up, which allows customers to conveniently pull up to their local Target store and get their order loaded into their car by a store employee. Year-to-date, the company made eight million parking lot deliveries, most of which were done in two minutes or less.

Target is in a unique position in the retail industry as it has stores across the country, in both urban and rural areas and neighborhoods ranging from high to low income. Its range of product categories and price points also make it a rare breed in brick-and-mortar retail. All that means its same-day fulfillment options are especially valuable, since Target can appeal to a wide customer base.

Those same-day fulfillment options are also especially useful during the holiday season when time is critical for shoppers searching for gifts, giving the company strong momentum going into the key fourth quarter. In addition to e-commerce, Target has also had a lot of success with private brands, as its in-house lines generally afford higher profit margins than mass-market brands -- and when successful, their exclusivity can serve as a way to bring shoppers back to the store.

CFO Michael Fiddelke explained the strategy on the earnings cal l, saying, "On the owned-brand front, it really starts with providing product that we think the guests will respond to, and so curated owned-brand products that drive repeat purchase and loyalty over time.

So we start there, and when that owned-brand product goes well, it translates favorably to the gross margin line. In the third quarter, the company said that apparel and accessories sales jumped by double digits, a contrast with competitors like Kohl's and Walmart that have struggled in apparel. Management also credited its "distinctive owned brands" for the strong performance.

Apparel isn't the only area where Target is counting on private brands to deliver growth. Grocery is one area where Target has historically lagged behind its rivals, so the new private brand could help it gain share in an important category that drives high-frequency visits.

Perhaps more than any other retailer, Target has succeeded at capitalizing on new opportunities in the market, filling in the gaps as other retailers close stores and go out of business and responding to changing consumer demands. Target India careers website. Log in to continue. Sign up for email updates. This website requires Javascript. Skip to main navigation Skip to main navigation Skip to content Skip to footer. Culture Joining Target means promoting a culture of mutual care and respect and striving to make the most meaningful and positive impact.

Our Culture Becoming a Target team member means joining a community that values diverse voices and lifts each other up. Endless Opportunities A rewarding career begins in a rewarding workplace, and at Target there are always endless opportunities for professional growth. Target careers outside the U. Target locations. In short, Target blew it.

Bare store shelves. Setting prices at noticeably higher levels on certain products and categories compared to what Canadians were accustomed to at U. Despite the fact consumers on this side of the border routinely pay more for goods here compared to what U.

Combined with supply chain woes, Target quickly exhausted all that goodwill generated with Canadians before it arrived. Still, a glowing reputation preceded Target. The pre-launch hype could have translated into sustained sales if Target had executed better. Launching out of the gate with dozens of stores that scaled up quickly to locations in was a tall order, even for Target, experts say. Hiring 17, staff in less than two years — while simultaneously building out a supply chain from the ground up—ultimately proved far more difficult than the retailer and others realized.